Technology is addictive, and the tech companies know it







January 1, 1970

There's a secret the leaders of the world's biggest technology companies don't want you to know: the products they push are addictive and potentially destructive, and they know it. Not only that, but they design them that way. That's not to say digital revolution has been a net negative for the world -- far from it -- but it is, as Adam Alter writes in WIRED, a bit "unsettling" that tech executives are wary to use their own products.

"Why are the world’s greatest public technocrats also its greatest private technophobes? It seemed as if they were following the cardinal rule of drug dealing: never get high on your own supply."

In a must-read article, adapted from his book Irresistible, Alter dives into the world of technology addiction and the behavior design tricks tech companies knowingly use to get us hooked. Read the full article by Adam Alter: Tech Bigwigs Know How Addictive Their Products Are. Why Don’t the Rest of Us?